Bangkok – At VIV Asia, Dr. Eckel Animal Nutrition presents their latest innovation: the water-soluble anti-stress product MagPhyt WS. Designed specifically for drinking systems and therefore of particular interest to poultry producers, MagPhyt WS promises rapid stress reduction and improved resilience thanks to a combination of selected plant extracts, highly bioavailable magnesium sources and vitamin C.

Stress requires immediate action

In stressful and challenging times, producers need immediate relief to calm their animals and prevent stress symptoms from spreading. There is usually no time for a feed change: the solution comes through the drinking water.

Thanks to its unique triple complex, MagPhyt WS provides the essential extra: it is more than magnesium, more than Vitamin C, more than fast stress relief.

With its combination of proven plant extracts, optimally bioavailable magnesium sources and vitamin C and the innovative formula for fast solubility, MagPhyt WS has what it takes to strengthen poultry flocks against stressful situations, quickly calm down nervous birds and stabilise their condition.

This means that livestock keepers can act at the first signs of restlessness in the poultry house and take countermeasures in good time, before the stress affects the well-being and performance of the animals. This means less injuries, better carcass quality and fewer animal losses.

More than magnesium

For MagPhyt WS, the German high-quality manufacturer relies on two particularly valuable magnesium sources: Mg-Citrate and Mg-Glycinate. On top of that, there are vitamin C and selected plant extracts. Thanks to the interdisciplinary development work, the Dr. Eckel team succeeded in combining the various ingredients in a complex with residue-free solubility.

As a fine powder, MagPhyt WS is added directly to the water tank, dissolves immediately and distributes evenly in the water. There is no need to change the feed.

Anne Möddel, Senior Technical Sales Manager and Product Manager at Dr. Eckel, is really enthusiastic about the new MagPhyt WS: “MagPhyt WS has a holistic effect on the animal. You can scent it immediately in the drinking water, it smells intensively of lavender.

In the organism it works highly effectively and incredibly fast, within just one day. You can literally watch the animals become calmer.” This is also confirmed by the company’s initial practical experience with selected turkey and chicken farms. MagPhyt WS is now available on the European market, in numerous Asian countries and in other regions.

About Dr. Eckel

Dr. Eckel Animal Nutrition is all about innovative feed additives made in Germany. The value-orientated family business was founded by Dr Antje Eckel in Niederzissen / Germany in 1994, where it is still firmly established.

The company has meanwhile gained international success. Indeed, Dr. Eckel is one of the world’s foremost companies in the sector with a specific focus on animal welfare, developing products that make animal nutrition more resource-efficient, climate-friendly and healthy. This is how Dr. Eckel contributes to sustainable global nutrition.

Projections

This press release may include projections based on current assumptions and forecasts made by the management of Dr. Eckel Animal Nutrition GmbH & Co. KG. Various risks—both known and unknown—uncertainties and other factors may cause the actual results, financial situation, development or performance of Dr. Eckel Animal Nutrition GmbH & Co. KG to differ significantly from the estimates provided here. Such factors include those described by Dr. Eckel Animal Nutrition GmbH & Co. KG in published reports. Dr. Eckel Animal Nutrition GmbH & Co. KG shall accept no liability whatsoever for updating such projections and adjusting them to future events or developments.