In conversation with Shirley Mok, Regional Marketing Manager – Animal Health and Nutrition at Chr. Hansen Malaysia

India is today one of the world’s largest producers of eggs and broiler meat. The poultry industry in India has undergone a major shift in structure and operation during the last two decades. transforming from backyard farming to a major industry with many integrated players. This is also accredited to the rising demand for poultry […]

Dr. Shaveta Sood joins as National Sales Manager at Novus Animal Nutrition India

Novus Animal Nutrition (India) Pvt. Ltd. hired Dr. Shaveta Sood as National Sales Manager – North, West & Central India. Dr. Shaveta will be responsible for sales function for North, West & Central India region reporting to Neeraj Kumar Srivastava, Managing Director – South Central Asia. Dr. Shaveta brings with her 13 years of experience working across the […]

How to start Broiler Poultry Farming?

Broiler poultry farming is one of the most profitable livestock business. Broiler is the most popular bird in poultry farming. Broilers are reared/look after for commercial marketing of the chicken meat.  Poultry meat is an important source of high quality proteins, minerals and vitamins to balance the human diet. Depending on the farm size, broiler farming can be a main […]

How to set the course for high-performance breeding stock

Egg quality, egg production, reproductive performance: successful production starts with the breeding stock … and the right feeding. This is because chronic inflammation and oxidative stress put egg quality and reproductive performance at risk, especially in the case of older hens. Breeding hens are more susceptible to oxidative stress and chronic inflammation, also in the […]

Major Ideas OF Marketing Eggs

The training should continue under the specific department in which the new employee will work. Afterward, regular refresher training is necessary Eggs are an important and fundamental foodstuff for developing countries. The greater the distance between producer and consumer, the more complex is the marketing organization required to ensure that eggs reach consumers in the […]

Wannes Dermaut from Roxell explains how farmers want to optimize house space and make smart investments

In the poultry sector, there is a global trend towards choosing group nests over individual nests. Wannes Dermaut explains how farmers want to optimize house space and make smart investments.  By stating the obvious: automation reduces the amount of manpower needed. It’s the same in every sector, including poultry farming. Particularly when it comes to […]